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United States Wedding Costs

Wedding Attire Costs in the United States (2026)

US wedding attire costs $2,000-8,000 for the bride and $200-2,000 for the groom. The American bridal market is the largest in the world, with options at every price point.

11 April 2026 · Last reviewed April 2026

Average attire cost in United States

US$4,000

Range: US$2,000US$8,000

What you’re paying for

Wedding dress

Off-the-rack, designer, or custom

US$1,000US$5,000

Dress alterations

Hemming, fitting, bustle, custom adjustments

US$200US$800

Groom suit or tuxedo

Rental or purchase (Men's Wearhouse to bespoke)

US$200US$1,500

Veil, shoes, and accessories

Veil, headpiece, jewellery, shoes

US$150US$600

How to save on attire

1

Shop Bhldn, David's Bridal, or Lulus

Beautiful dresses at $300-1,500 that compete with designer options 3x the price.

2

Buy a pre-owned dress

Stillwhite, Nearly Newlywed, and consignment shops sell designer gowns at 40-70% off retail.

3

Rent the tux from an online service

The Black Tux or Generation Tux cost $150-250 vs $300-500 at a local rental shop.

Common questions

What does the average American wedding dress cost?

$1,500-2,500. Budget-friendly options start at $200 (David's Bridal, Lulus). Designer gowns range from $3,000-10,000+.

IL

Ivory Lane Editorial

The Ivory Lane editorial team covers wedding planning, budgeting, and vendor advice for Australian couples. Our guides are reviewed regularly to reflect current pricing and industry practice.

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